Welcome to our journey through the history of Zotter Chocolate, one of the world’s most innovative chocolate producers. As a family business that has been crafting artisan chocolates for over three decades, Zotter Chocolate has made a significant impact in the chocolate industry. From its small beginnings to its impressive chocolate factory in Austria, Zotter Chocolate has always been committed to creating high-quality chocolates using ethically and sustainably sourced ingredients.

handscooped chocolate from Zotter

It’s amazing to think that what started as a small family business has turned into one of the most recognizable chocolate brands in the world. Zotter Chocolate’s success is a testament to their dedication to artisanal chocolate-making and their commitment to ethical and sustainable practices. So, let’s dive deeper into the fascinating history of Zotter Chocolate, and discover what makes them so unique in the chocolate industry.

Key Takeaways:

  • Zotter Chocolate is a renowned family business that has become a leading player in the chocolate industry.
  • Their commitment to artisanal chocolate-making has been the driving force behind their success.
  • Zotter Chocolate’s chocolate factory in Austria is an impressive example of their dedication to quality and innovation.
  • Their commitment to fairtrade and organic practices ensures that their chocolates are ethically and sustainably sourced.
  • Zotter Chocolate’s impact on the chocolate industry is significant, and their dedication to quality and sustainability has influenced others in the industry.

The Early Days of Zotter Chocolate

Let us take a step back in time and travel to the early days of Zotter Chocolate. The company was founded in 1987 by Josef and his wife Ulrike Zotter, a passionate chocolate lover who started experimenting with making chocolates in his own kitchen.


Initially, the chocolates were only sold locally near the Zotter family farm in Austria. However, the demand for Zotter’s artisanal creations grew, and the family decided to expand their business and open up a small factory.

1987Josef Zotter starts making chocolates in his kitchen
1999The Zotter family chose to focus exclusively on chocolate production, opening the Zotter Chocolate Factory in what used to be the stable of their ancestral farm.

Throughout the 1990s, Zotter Chocolate continued to grow, becoming increasingly popular in Austria and beyond. The family worked hard to maintain their commitment to artisanal chocolate making, even as the company scaled up.

“In the early days, Zotter Chocolate was just a small family business, but we always knew we had something special.”

Today, Zotter Chocolate remains a family business, with Josef and his daughter Julia, at the helm. The company has come a long way since its early days, but its commitment to quality and artisanal chocolate making has remained at the heart of its success.

A Passion for Bean-to-Bar Chocolate

At Zotter Chocolate, we believe that the true essence of chocolate lies in the bean-to-bar approach. This artisanal process involves sourcing the best-quality cocoa beans from around the world, roasting them to perfection, and grinding them into silky-smooth chocolate.

We take great pride in our commitment to bean-to-bar chocolate production, which sets us apart from many other chocolate producers in the industry. By controlling every aspect of the chocolate-making process, we ensure that our chocolate is of the highest quality, with a rich, nuanced flavor that reflects the unique characteristics of the cocoa beans.

Our passion for artisanal chocolate making is deeply ingrained in our history. From our earliest days as a small family business, we have always focused on creating chocolate that is not only delicious but also reflects our values of sustainability and ethical sourcing.

By embracing the bean-to-bar approach, we can ensure that our chocolate is made with the utmost care and attention to detail. We carefully select our cocoa beans based on quality and sustainability, working directly with farmers to establish long-term relationships that benefit everyone involved in the process.

The bean-to-bar approach also allows us to experiment with rare and unique cocoa beans, creating chocolates with truly distinctive flavors and textures. From the fruity, tangy notes of our Peruvian chocolate to the deep, rich flavors of our Tanzanian chocolate, every Zotter chocolate tells a story of the cocoa beans that went into it.

The Importance of Artisanal Chocolate Making

As the chocolate industry has grown and evolved over the years, many producers have turned to mass production methods, which prioritize efficiency and speed over quality and taste. At Zotter Chocolate, we believe that artisanal chocolate making is the key to creating truly exceptional chocolate.

By focusing on the bean-to-bar approach and traditional chocolate-making techniques, we can create chocolate that is rich, nuanced, and deeply satisfying. We take the time to handcraft every batch of chocolate, ensuring that each bar is a work of art that showcases the unique characteristics of the cocoa beans.

Our commitment to artisanal chocolate making has earned us a loyal following of chocolate lovers around the world. We believe that our chocolates are a testament to the power of quality ingredients, thoughtful techniques, and a deep passion for chocolate-making.

Embracing the Future of Chocolate Making

As we look to the future of chocolate making, we remain committed to our artisanal roots. At the same time, we are constantly exploring new techniques and flavors, pushing the boundaries of what is possible in the world of chocolate.

From our innovative flavor combinations to our state-of-the-art chocolate factory in Austria, we are always seeking new ways to create chocolate that is not only delicious but also reflects our values of sustainability, fair trade, and ethical sourcing.

As the chocolate industry continues to evolve, we remain dedicated to creating chocolate that is truly exceptional. We believe that by combining the best-quality ingredients, the most innovative techniques, and a deep love for chocolate, we can create something truly magical.

The Zotter Chocolate Factory – Where Magic Happens

At the heart of Zotter Chocolate’s success is their state-of-the-art chocolate factory in Austria. This is where all the magic happens, as they craft their chocolates using only the finest, sustainably sourced ingredients.

Zotter Chocolate’s commitment to artisanal chocolate making is evident in every step of the process, from roasting the cocoa beans to packing each chocolate bar. They use traditional, small-batch methods to ensure that every chocolate is a masterpiece.

The chocolate factory itself is a feast for the senses, with a stunning glass façade that allows visitors to watch the chocolate-making process in action. There are also guided tours available, where visitors can learn about the history of Zotter Chocolate and witness the artistry of their chocolate makers firsthand.

One unique aspect of the Zotter Chocolate factory is their “Chocolate Theatre.” Here, visitors can sample a wide variety of Zotter Chocolate creations and watch as chocolatiers create new and innovative flavors right before their eyes.

“Our chocolate factory is our pride and joy, and we love to share it with chocolate lovers from around the world. We believe that the best way to appreciate our chocolate is to see firsthand how it’s made and taste the difference that our approach makes.”

zotter familie 35 portraet c graeme kennedy zotter schokolade 820 1

Fair trade and Organic Commitment

At Zotter Chocolate, we understand the importance of sustainability and ethical practices in the chocolate industry. That’s why we are committed to using fair trade and organic ingredients in our chocolates.

“We believe that our commitment to fair trade practices not only benefits our farmers but also contributes to the overall quality and taste of our chocolates,” says Zotter Chocolate founder, Josef Zotter.

Our fair trade and organic commitment means that we source our ingredients from carefully selected farmers who follow sustainable and ethical practices. This allows us to ensure that the farmers receive fair compensation for their labor and that the environment is respected and protected.

We take pride in knowing that our chocolates are not only delicious but also socially and environmentally responsible.

Fair trade Chocolate

Fair trade chocolate is chocolate that is produced with ingredients that are sourced from farmers who are paid a fair price for their labor. This means that the farmers are able to earn a living wage and support their families, which in turn, helps to build stronger and more sustainable communities.

By choosing fair trade chocolate, you are not only enjoying a delicious treat but also making a positive impact on the world. Zotter is a partner of the World Fair Trade organization

fair trade kokoa kamili

Organic Chocolate

Organic chocolate is chocolate that is made with organic ingredients. This means that the ingredients are grown without the use of synthetic fertilizers, pesticides, or other harmful chemicals.

Organic farming practices help to protect the environment and promote biodiversity. By choosing organic chocolate, you are supporting sustainable farming practices and protecting the planet for future generations.

Learn more about our values about Organic + Fair + Green

A luscious garden bursting with colorful flowers and cocoa beans, all grown without the use of chemicals or pesticides. The surrounding landscape is dotted with rolling hills and a sparkling river. The sun shines down on the scene, casting warm rays of light and creating a sense of growth and vitality. In the distance, a small group of farmers can be seen tending to their crops, using traditional methods passed down through generations. The focus should be on the beauty and richness of the organic chocolate-making process, highlighting the commitment to sustainability and ethical practices.

We believe that our commitment to fair trade and organic practices sets us apart in the chocolate industry and reinforces our dedication to sustainability and ethical practices.

Innovation and Variety – Expanding the Chocolate Horizons

At Zotter Chocolate, we have always been committed to pushing the boundaries of traditional chocolate-making, and our dedication to innovation is evident in our ever-expanding range of flavors and textures. Our approach to chocolate making allows us to experiment with new ingredients and techniques, resulting in unique and exciting taste experiences for our customers.

We understand that the chocolate industry is constantly evolving, and we strive to stay ahead of the curve by creating products that reflect emerging trends and changing consumer preferences. Whether it’s our creative chocolate bars featuring unexpected flavors like bacon bits or our vegan and lactose-free options, we are always looking for ways to surprise and delight our customers.

“We are always looking for ways to surprise and delight our customers.”

Our commitment to fine chocolate making means that each bar of Zotter Chocolate is carefully crafted with the utmost attention to detail. We believe that this hands-on approach is critical to ensuring the quality and consistency of our products, and it allows us to create chocolates that are truly one-of-a-kind.

Whether you’re a die-hard chocolate enthusiast or simply looking for a delicious treat, we invite you to explore our diverse range of chocolates and discover the many flavors and textures that Zotter Chocolate has to offer. With our unwavering commitment to innovation and variety, there’s always something new and exciting to try.

A Family Legacy

At the heart of the history of Zotter Chocolate lies a deep commitment to family values and traditions. The Zotter family has been involved in the chocolate industry for generations, passing down their knowledge and expertise from one generation to the next.

For the Zotter family, chocolate making is not just a business, but a passion that goes beyond profit margins and production lines. They believe in the importance of creating chocolate that is not only delicious but also ethical and sustainable, reflecting their values and commitment to social responsibility.

Throughout its history, Zotter Chocolate has remained a family business, with Josef Zotter’s daughter, Julia, and son, Michael, now playing key roles in the company’s leadership and management. This continuity of family ownership and stewardship has allowed Zotter Chocolate to maintain its focus on quality and innovation while preserving its unique identity and heritage.

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The Impact of Zotter Chocolate on the Chocolate Industry

When we talk about the history of Zotter Chocolate, it’s impossible not to acknowledge the impact this chocolate producer has had on the industry as a whole. From its humble beginnings as a family business in Austria to its current status as a leading player in craft chocolate making, Zotter Chocolate has set a high bar for others to follow.

One of the most significant ways that Zotter Chocolate has influenced the chocolate industry is through its commitment to sustainability and ethical practices. By sourcing organic and fair trade ingredients, Zotter Chocolate has demonstrated that quality and responsibility can go hand in hand. This not only benefits the environment and cocoa farmers but also appeals to consumers who prioritize social and environmental responsibility when making purchasing decisions.

Zotter Chocolate has also pushed the boundaries of traditional chocolate-making techniques through their bean-to-bar approach. By controlling every step of the chocolate-making process, from sourcing the beans to crafting the final product, Zotter Chocolate has created a unique flavor profile that sets it apart from other chocolate producers.

Furthermore, Zotter Chocolate’s dedication to innovation and variety has brought new flavors and textures to the market, inspiring other chocolate producers to experiment and expand their offerings. The company’s commitment to quality and artistry has also helped raise the standard for the chocolate industry, encouraging others to adopt more meticulous and creative approaches.

In summary, the history of Zotter Chocolate is not only a fascinating journey of a family business but also a testament to the impact that chocolate producers can have on the industry. By prioritizing sustainability, innovation, and quality, Zotter Chocolate has set an example that other chocolate producers can learn from and follow, ultimately contributing to a better and more diverse chocolate experience for all.

A panoramic view of the inside of a bustling chocolate factory floor. The machines are whirring and churning as workers dressed in white coats go about their business. The air is thick with the sweet aroma of chocolate as it’s being processed. In the distance, you can see large vats of dark chocolate being stirred. On the side, there are rows and rows of shelves with colorful packaging waiting to be filled with fresh, delicious chocolates. The scene is vibrant, giving the viewer a sense of energy and excitement.

Divine Pleasure – Enjoying Zotter Chocolate

At last, it’s time to indulge in the exquisite creations of Zotter Chocolate! From rich and creamy milk chocolate to intense dark chocolate with unique flavor combinations, every bite is a delectable experience.

One of the things that sets Zotter Chocolate apart is their commitment to craft chocolate making. Each chocolate bar is made with attention to detail, ensuring that every piece is of the highest quality. This dedication to craftsmanship is evident in the taste and texture of each chocolate bar, making them a true delight to savor.

Whether you are a fan of classic chocolate flavors or love to experiment with unique taste combinations, Zotter Chocolate has something for everyone. Their range of bars includes options like Chili, Toffee, Fruits such as Amarena Cherry, Yuzu, Oranges, Caramelized Walnuts, Bacon Bits, Matcha Tea, and even Cheese. Each flavor is expertly crafted with the perfect balance of indulgence and innovation, resulting in a truly divine experience.

As you enjoy your Zotter Chocolate, take a moment to appreciate the artistry and passion that goes into every piece. From the sourcing of high-quality, sustainable ingredients to the careful crafting of each bar, Zotter Chocolate is truly a labor of love.

So go ahead, savor the sweet surrender of Zotter Chocolate and discover why they are one of the foremost chocolate producers in the world.

zotter familie 26 portraet c graeme kennedy zotter schokolade 820


As we come to the end of our journey exploring the history of Zotter Chocolate, we cannot help but feel amazed by the remarkable story of this family business turned chocolate industry leader. From the early days of crafting artisanal chocolate to the state-of-the-art chocolate factory in Austria, Zotter Chocolate has remained committed to its core values of quality, sustainability, and innovation.

Today, Zotter Chocolate is a household name in the chocolate industry, with an ever-expanding range of delectable creations that promise to satisfy all taste buds. As we celebrate the success of Zotter Chocolate, we invite you to join us in indulging in the divine pleasure of their handmade chocolates.

Thank you for joining us on this sweet journey through the history of Zotter Chocolate. We hope you have enjoyed learning about this remarkable chocolate company and the impact it has had on the chocolate industry. We look forward to continuing to enjoy the delicious treats Zotter Chocolate has to offer.


What is the history of Zotter Chocolate?

Zotter Chocolate is a renowned family business that has become a leading player in the chocolate industry. From its humble beginnings to its innovative chocolate factory in Austria, Zotter Chocolate has a rich history rooted in artisanal and craft chocolate making.

How did Zotter Chocolate start?

Zotter Chocolate started as a small family business and has grown over the decades to become a prominent chocolate producer. The journey of Zotter Chocolate in the chocolate industry is filled with challenges and breakthroughs that have shaped the company into what it is today.

What is bean-to-bar chocolate?

Bean-to-bar chocolate refers to the process of making chocolate from scratch, starting with the raw cacao beans. Zotter Chocolate is committed to bean-to-bar production, which allows them to have complete control over the quality and taste of their chocolates.

Where is the Zotter Chocolate factory located?

The Zotter Chocolate Factory is located in Bergl, Austria. It is a state-of-the-art facility where magical chocolate creations are brought to life through meticulous craftsmanship and attention to detail.

Is Zotter Chocolate fair trade and organic?

Yes, Zotter Chocolate is committed to fair trade and organic practices. They source their ingredients ethically and sustainably, ensuring that their chocolates are not only delicious but also socially and environmentally responsible.

How does Zotter Chocolate innovate in the chocolate industry?

Zotter Chocolate is known for its dedication to innovation and pushing the boundaries of traditional chocolate-making. They constantly explore new flavors and textures, offering unique and exciting taste experiences to their customers.

What is the role of family in Zotter Chocolate?

Family plays a significant role in the history of Zotter Chocolate. Values and traditions have been passed down through generations, shaping the company’s identity and contributing to its success as a family business.

How has Zotter Chocolate influenced the chocolate industry?

Zotter Chocolate has had a significant impact on the chocolate industry. Their commitment to quality, sustainability, and innovation has influenced other chocolate producers and has helped shape the industry as a whole.

What makes Zotter Chocolate special?

Zotter Chocolate is known for its handmade chocolates and artisanal approach to chocolate making. Each delectable treat is crafted with passion and attention to detail, offering a unique and divine pleasure to chocolate lovers.

How can I enjoy Zotter Chocolate?

To enjoy Zotter Chocolate, simply indulge in their wide range of handmade chocolates. Savor the flavors, appreciate the artistry, and experience the joy that comes with each bite of their delectable creations.

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